Regional Sales Manager-Coffee/Roaster Division West Coast

Sunny Sky Products

Location:Las Vegas, NV
Type:Full-time
Date Posted:April 15, 2026
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Sunny Sky Products prides itself on our commitment and dedication to creating, manufacturing and delivering top quality products in the beverage industry. We have generated an extensive product portfolio that includes frozen dispensed beverages, cold dispensed, hot dispensed and beverage enhancers.

Job Description

The Regional Sales Manager (RSM) is responsible for managing all sales and business development activities of the assigned region and achieving regional sales targets. This position requires an experienced sales leader with a high level of initiative to identify and provide follow-up on short and long-term sales opportunities while maintaining and developing relationships with an existing customer base. The RSM coordinates market priorities, sales and marketing projects and lead prospecting. The RSM routinely provides current market intelligence and input on business planning to the Executive Team, and frequently travels to company and customer sites. The Region is comprised of WA, OR, CA, NV, ID, MT, WY, UT, CO, AZ, NM, KS, OK, TX.

Major Job Functions

  • Align local and regional market strategic priorities, and design successful sales campaigns and business development initiatives to meet and exceed revenue and customer success targets.
  • Regularly report on critical business metrics to the Director of Sales to enable quick response to market demands, and to support continual improvement in Sales.
  • Proficient with Salesforce and the ability to maintain all key regional accounts and opportunities on a consistent basis. Salesforce is to be updated daily.
  • The sharing of best practices and ensure continued high level of communication between local and regional markets.
  • Call on regional chain operators and distributors.
  • Develop new channels of revenue.
  • Successfully manage broker network, if applicable, and develop annual objectives and goals in assigned geography.
  • Manage existing distributors and source new distribution base.
  • Regional support for national accounts and trade shows.
  • Collaborate with other Regional Sales Managers
  • Operate as a liaison between other departments to drive efficient regional implementations of corporate initiatives.
  • Develop, adhere to and manage Regional Market expense budgeting and sales expense reporting.
  • Accountable for Regional Profits & Loss and assisting with Accounts Receivable.
  • Perform other duties as assigned

Ideal Requirements

  • Bachelor's Degree in Business, Management, Marketing or equivalent work experience.
  • 3+ year’s prior experience managing people.
  • Proven track record of sales success consistently meeting or exceeding sales goals.
  • 3+ years of experience in the Beverage, Foodservice or Convenience Store industry.
  • Strong leader with experience leading and motivating teams.
  • Demonstrated experience championing innovations and improvements.
  • Polished, professional, intelligent, with exceptional relationship and communication skills. Proficient in Microsoft, presentation & data mining applications.
  • Must be willing to travel extensively within the assigned territory and execute a disciplined approach to Regional Management with a focus on growth, retention and customer satisfaction.

For more information about our company please visit our website at www.sunnyskyproducts.com

Sunny Sky Products is an equal-opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship.

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